Track record.

Operator numbers from prior mandates. Not testimonials. Not slogans. The numbers themselves.

€50M

incremental revenue in under 12 months

Role: CMO, LeoVegas Group

Restructured the marketing organisation, modernised budget allocation, embedded performance accountability across acquisition and retention. Lifted EBITA by 18% on a EUR 120M+ marketing budget. Contributed to the EUR 607M MGM acquisition of LeoVegas Group.

€3M → €18M

Italy revenue in one year

Role: Managing Director Italy, international group

Took over an underperforming country operation. Restructured the team from 35 to 10. Refocused investment, rebuilt the commercial pipeline, won the priority client list. 6x revenue growth inside twelve months.

€0 → €1.35M

founded, scaled and exited

Role: Founder, Optimized Group

Built the company from a standing start to EUR 1.5M of recurring revenue with five straight years of 100% YoY growth. Hired and led the team. Sold the business for EUR 1.35M.

Turnaround

US fund-backed CEO mandate

Role: CEO

Stabilised operations, rebuilt the leadership team, restored cash discipline and the customer base. Restored the foundation for growth and handed over a revitalised company on the agreed date.

7x

revenue growth in priority markets

Role: International operator

Identified underserved territories, built market entry plans and executed at speed. Up to 7x revenue growth in some markets within one year. Operated across 10+ markets across Europe.

+10pts

spend-to-revenue efficiency

Role: Marketing organisation lead

Cut marketing-to-revenue ratio from 40% to 30% by reallocating budget toward channels that actually drive results and shutting down the rest. No headcount theatre. Real reallocation.

Read the full bio on the about page.

Next step

Talk through fit for your situation.

Bring your situation to a 30-minute call. You will leave with an honest read on fit and timing.